Article of the week
Louis Erard Unveils the Limited-Edition Gravée Main

Since 2021, Louis Erard has been redefining the boundaries of Métiers d’Art, from Grand Feu enamel and guilloché to wood marquetry, and soon, gold wire inlay. Now, Gravée Main opens a new chapter, paying tribute to one of the oldest crafts in watchmaking hand engraving.
Gravée Main represents a new milestone in Louis Erard’s Métiers d’Art series. This limited edition of 99 unique timepieces places hand engraving at center stage, with every metal element entirely engraved and finished by hand, a meticulous process that requires more than 50 hours of work. 

Introducing Sohaib Maghnam, Director of Beda’a, Presenting the Fortress

Beda’a, the new Qatari brand launched during Geneva Watch Week, has made a strong entry with its first release, the Fortress Edition. This stunning timepiece caught our attention with its unique design that beautifully represents Qatari culture. Who better than the designer and director of the brand to provide a detailed explanation of its meaning and inspiration? With us is Sohaib Maghnam, Director of Beda’a, presenting the Fortress Edition watch. 
 

Eclipse Edition  link from here
Fortress Edition, link from here
Attrayant Edition, link from here


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