The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers.

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Glossary

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Glossary
Dividing head

Dividing head

A dividing head or division plate is a disc or plate that contains a series of evenly spaced holes or notches that correspond to specific divisions of time, such as minutes or seconds. It is typically used in conjunction with other tools and machinery in watchmaking to accurately set and adjust the timing functions of the watch. By aligning the appropriate hole or notch with a reference point, watchmakers can ensure precise division and synchronization of the watch's timing mechanism, allowing for accurate measurement and display of time.