The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers.

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Glossary

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Glossary
Canary diamond

Canary diamond

Is a term used to describe a natural and pure yellow-colored diamond that is often utilized as a decorative element or as part of the design in luxury watches. The name "Canary" is derived from the vibrant yellow color of the diamond, resembling the bright hue of a canary bird. Canary diamonds are commonly employed as distinctive gemstones or as a central component in watch dials, bezels, or bracelets.