The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers.

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Glossary

Cam

Is a component that rotates or slides within a mechanical system and is primarily used to convert rotary motion into linear motion. It is commonly found as part of a rotating wheel or an irregularly shaped shaft, such as an eccentric wheel or a cylinder. When the cam rotates, it interacts with a follower at one or multiple points along its circular path. The cam can take various forms, such as simple teeth for transmitting power pulses or a peculiarly shaped disc, creating a smooth back-and-forth motion in the follower that touches the cam.