The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers.

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Glossary

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Glossary
Blue Lapis Lazuli

Blue Lapis Lazuli

Blue Lapis Lazuli, also known as Lazurite, is a precious gemstone occasionally used in watchmaking to enhance the watch’s aesthetics. This stone is renowned for its deep blue hue, often interspersed with irregular lines or golden and white specks, giving it a distinctive and captivating appearance.

In watchmaking, blue Lapis Lazuli is primarily used as a decorative element, often featured in the dial or crown. Its rich color lends an air of luxury and sophistication, making it a popular choice for high-end and prestigious timepieces as a symbol of exclusivity and exceptional craftsmanship.

Lapis Lazuli stones are meticulously cut and polished to achieve a smooth surface suitable for integration into watch components. Due to its natural variations, each piece of blue Lapis Lazuli is entirely unique.