Editorial Rolex Daytona From the 1960s to the Present
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Art Deco, short for Arts Décoratifs, is an art style that was first seen in France during the 1910s and quickly spread across Europe and America in the 1920s. It became known for its bold use of colors, geometric shapes, and clean, symmetrical lines. The style embraced a sense of luxury, modernity, and elegance.
Art Deco's influence went beyond just decorative design, leaving a lasting mark on architecture, fashion, furniture, and, of course, watchmaking. Its aesthetics continue to inspire modern designs.
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