Article of the week
The Summit Collection: A Strong First Step for New Brand Earthen

Earthen Company is one of the freshest names to enter the watch market, founded in Hong Kong in 2025 by a group of passionate collectors and enthusiasts. Co-founder Jonathan Chan, also a key figure behind The Horology Club, explains that the team approached this project as collectors first, not as traditional watchmakers. 

The result is a debut that doesn’t chase trends but instead offers something unique, a series of ceramic, field- and pilot-inspired watches at an accessible price point. With the launch of the Summit Collection, it’s clear Earthen intends to make an impression from day one.

Chaumet

Chaumet was founded in Paris in 1780. The company has a long and storied history. Today, Chaumet is known for its high-end watches, which combine elegant design with Swiss-made precision.

The Chaumet watch collection includes both men's and women's styles, with a focus on classic, timeless designs that showcase the brand's expertise in jewelry-making. Many of the watches feature diamonds and other precious stones, as well as intricate details such as guilloché patterns on the dials.

Chaumet offers a wide and diverse range of watch collections, including Hortensia, Josephine, and Liens, among others. Each collection has its own distinctive style and features, catering to different tastes and preferences.