Article of the week
Bvlgari & MB&F Reimagine the Iconic Serpenti

Collaborations in watchmaking often bring together the creativity of a brand and its chosen partner, whether they be artists, athletes, or designers. However, it’s far rarer to see two well-known watchmaking powerhouses join forces. The partnership between Bvlgari and MB&F is a fascinating case, as both brands serve as creative forces in the industry with anything they put their hands on. 

Their latest collaboration, the Bvlgari x MB&F Serpenti, follows their 2021 partnership, which resulted in the MB&F x Bvlgari LM FlyingT Allegra launched at Dubai Watch Week. This time, the two brands reinterpret Bvlgari’s iconic Serpenti through the mechanical artistry of MB&F’s horological machines, merging biomorphic design with high-complication watchmaking in a way that only they can.

Glossary

Rhodium Plating

It is a process that involves applying a thin layer of rhodium metal onto the surface of watch components. Rhodium is known for its silver color, high luster, durability, and resistance to corrosion. It is coated onto the components to enhance the appearance of the watch and also provides a protective layer that shields the underlying metal from corrosion and scratches. Rhodium plating is commonly used in luxury watches to enhance their aesthetic appeal.